Search Engine Optimisation (SEO)

SEO requires ongoing attention to detail and commitment to best practices.

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About
Serch Engine Optimisation

Business Search Engine
Optimisation

Search Engine Optimisation (SEO) is the cornerstone of a successful online presence. Improving your website's SEO is an ongoing process that requires attention to detail and a commitment to best practices. At Media Design, we employ specialise software to help create tailored Business Search Engine Optimisation strategies that improve your website's visibility on search engines like Google, Bing, and Yahoo.

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Why SEO is Essential for Your Business

This structured approach ensures that all critical aspects of SEO are addressed, leading to improved search engine visibility, increased organic traffic, and ultimately, greater business success.

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Initial Research

The objective of this phase is to understand the business goals and target audience and assess the current state of the website’s SEO.

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Keyword Research

In this phase we identify the most relevant and valuable keywords for your business. Develop a strategic plan based on keyord insights.

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On-Page Optimization

Small business often fail to understand the content structure of a website. We improve website elements to enhance relevance and user experience.

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50% Deposit

A 50% deposit is required to secure commitment and resources for the website project. It ensures both parties are invested and covers initial costs such as research, planning, and preliminary designs. This deposit also helps manage the project timeline efficiently, allowing the design team to prioritize your project and commence work without financial uncertainties.

Development Phase

Development Phase

After design approval, developers code the website using HTML, CSS, JavaScript, and other languages. The site is made responsive, adapting to various devices, and optimized for performance, security, and SEO. Continuous testing ensures bug fixes. Once development and testing are complete, the website is ready for launch.

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Launch Phase

Your website goes live after final testing and your approval. It involves configuring the domain, setting up hosting, and ensuring everything works smoothly. Continuing maintenance includes regular updates, security checks, and content management, while hosting ensures the site remains accessible and performs well. Ongoing support addresses any issues that arise.

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FAQ
Search Engine Optimisation FAQ

3 misconceptions about search engines and website ranking

Simply having a website doesn't guarantee that it will be found or ranked highly by search engines. Effective Search Engine Optimisation (SEO) requires a combination of on-page optimisation (like keyword usage, quality content, meta tags) and off-page strategies (such as backlinks, social media presence). Search engines use complex algorithms to rank sites, and it takes consistent effort to improve and maintain a good ranking.

Paid search ads, such as Google Ads, operate independently of organic search rankings. While PPC can drive traffic to your site and complement your SEO efforts, it doesn't directly influence your organic search rankings. Search engines like Google maintain a separation between paid and organic search results to ensure fairness and relevance in organic rankings.

Keyword stuffing, or the practice of overloading a webpage with keywords in an attempt to manipulate search rankings, is not only ineffective but also penalised by search engines. Modern search algorithms prioritise content that is relevant, valuable, and user-friendly. Overuse of keywords can lead to a poor user experience and may result in your site being downgraded or even blacklisted by search engines.
Testmonial

What Our Clients Are Saying

After seeing the end results a few kind words are always welcome.

Author

Working with Media Design has been an absolute pleasure. Their expertise in website, print, and digital design, has been exceptional. From the initial concept discussions to the final product delivery, every step of the process was marked by professionalism, and attention to detail.

C. Richards
Aroc Services Inc., Commonwealth of Dominica
Author

Working with Media Design was incredibly easy. They took our ideas and quickly turned them into a stunning website. Their team was responsive, professional, and made the entire process smooth and hassle-free. We couldn’t be happier with the results!

C. Lee
London Lee Group Ltd., West London
Author

Working with Media Design was a breeze! They made the process of getting our new website up and running so simple and stress-free. We always receive a prompt response when we need any technical support. Very professional and incredibly helpful. Highly recommend their services!

L. Stein
Luna Stein Florist, West London